Senior User Experience Consultant

focused on creating Digital Experiences for over 15 years

Who am I

I am Sr user experience consultant with a Master’s degree in Information Technology. I worked in startups and fortune 500 companies in both Agile and Waterfall methods to develop applications for mobile and web from concept level to deployment level for over 12 years. I also have experience leading small to medium sized cross-functional UX teams in UI design, information architecture and interaction design.  I am also Certified Usability Analyst from Human Factors International where I gained vast knowledge in User Research, Usability and Design.

Work Process - I divide my work into three phases where I initially learn about users by conducting User Research (Personas, Task Analysis, Competitor Analysis etc.)  to understand the goals and expectations of the user. Then based on the user research data I gathered I design for the user by creating conceptual flows, wire frames, interactive prototypes and conduct usability testing to make sure that the design works for the end user. My last step is to support the project by creating interaction flows, execution COMPS & detail UI specs for internal teams.

My Linkedin Profile View Srinivas Manda's profile on LinkedIn


1) Certifed as " Usability Analyst (CUA)" designed by Human Factors International.

2) Certifed as "Dreamweaver MX Developer" designed by ADOBE.

Skills & Industries

E-Commerce, Entertainment, Insurance, Pharmaceutical, Telecommunications, Advertising & Real Estate.

Prototyping and Software tools MS-FrontPage, Macromedia Dreamweaver, Homesite, HTML, DHTML, XML, CSS, Adobe Photoshop, Macromedia Fireworks, Flash, Illustrator, Image Ready, BBEdit, Corel Draw & Flash, MS Visio, MS Project, MS Office, Quark Express, Conversion tools, Acrobat, PageMaker.

Usability Methods Brainstorming, Card sorting, Cognitive Walkthrough, Heuristic evaluation, Hi/Low prototyping, Parallel design, Scenarios, Personas, Surveys through questionnaires, Accessibility Guidelines (Sec 508) and Usability Testing.

User Experience deliverables User Profile, Concept Modal, Concept Flow, Task Analysis, Interaction Flows, Paper sketches, Usability objectives, Usability test scripts Find & Recruit users, Wireframe Mock up, Test with User, Gather test results, User Interface Specification

What I Create